Dressmann

Name of AwardWork 2 Learn (Dressmann)
DonorDressmann
Supported bySave the Children
Project Start DateJanuary 1, 2017
Project End DateDecember 31, 2020
Project durationFour years
Implementing PartnerSocial and Economic
Enhancement
Programme (SEEP)
Target Groups14,080 deprived youth age 16-24 years
Project locationGazipur, Savar and Narayanganj under Dhaka Division
Overall ObjectiveTo empower deprived youth aged above 16 years to 24 years for obtaining decent employment with fair wages/salaries in ready-made garments sector in Bangladesh.
Specific Objective 1Increased access to quality and relevant vocational skills development training and employability for the deprived youth aged above 16-24 years in the targeted geographical location.
Specific Objective 2Increased parents, community members and industry representatives’ responsiveness in creating an enabling working environment for the deprived youth participation in ready-made garments sector.
Output 1.1By 2020, 5,880 deprived youth aged above 16-24 years have acquired pre-qualifications for vocational skills training.
Output 1.2By 2020, 4,020 deprived youth aged above16-24 years have acquired market relevant skills through vocational training and apprenticeships/probationary period.
Output 2.1By 2020, 10,820 parents and community members are capacitated on child rights, benefit of vocational training, decent job and negative impact of early marriage and hazardous job and apply them effectively.
Output 2.2By 2020, at least 25 suppliers have adopted Work2Learn model and created apprenticeship for the graduates.
Community Mobilization • Awareness raising for parents and community through meeting, face to face dialogue and workshops
• Campaign initiatives
• Leaflet distribution and miking
• Motivation about the importance of technical training
• Learner selection
Pre-technical education • Pre requisite for vocational training
• 8 community based learning centers
• 3 months course on literacy, numeracy, life skills and communicative English
Vocational skill training
• Two vocational training centers, one at Gazipur and one at Narayanganj
• Four mobile vocational training centers at Kalampur, Ashulia, Tongi and Mawna
• 3 months vocational skill training on
• industrial sewing operation (woven)
• industrial sewing operation (Denim)
• industrial sewing operation (Jersey)
• industrial sewing operation (Lingerie) and
• automatic knitting operation

• Expert instructors to conduct training
• Training for 2 shifts in a day for 4 hours for 5 days in a week
• Monthly and final assessment
• Certificate giving ceremony
• Teaching training materials and uniform
Apprenticeship and Job placement • Formal Sector Companies (Dressmann suppliers/Accord listed factories)
• Partnership agreement between Save the Children, SEEP, factories and Dressmann
• As per Labour Law and Wage policy of the Country
• Readymade Garments Sector
• Apprenticeship/probationary period for youth under 18 years
• Welcome and reception sessions to the graduates before they join to the job
• Organizing job fairs
• Follow up with graduates
Employability skills training to youth • Positive Self-Concept
• Self-Control
• Social Skills
• Communication Skills
• Higher-Order Thinking
• Job Search Skills and
• Occupational Health and Safety
Entrepreneurship • Youth Entrepreneurship Development 
• 3 days training on costing, product design, business selection, savings and cost benefit analysis.
• Support the youths to link them with microfinance institutions, either government or non-government, to procure initial capital, and support them in launching their business.
Awareness building for supplier factory representatives • Partnerships with suppliers of Dressmann
• Meeting and workshop with suppliers to create awareness on the Work2Learn model.
• Factory visits
• Training for mid-level managers of factories on child rights business principle (CRBP)
Female leadership incubator • Identify and engage with 1,000 young women
• Develop curriculum for responsible leadership training
• Special responsible leadership training for the top 10% of female youth
• Place them in different tier of management position in the RMG sector
• Mentorship to the female through engagement of corporate volunteers and aware them on gender sensitivity.

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